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QUA | Luxury Fashion for Empowered Women

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QUA | Luxury Fashion for Empowered Women

It is often believed that ‘design is a constant challenge to balance comfort with luxury for the working women, quality fashion is their go-to-go language for self-confidence and presentation. Qua, the homegrown fashion brand offers a wide variety of quality clothing for working women, who choose to be in style. It was founded by the tech duo, Rupanshi Agarwal and Bharat Agarwal in July 2019, with an aim to turn up the routine hues and mundane designs into admired, authentic, and affordable clothing styles.

Qua Clothing
Qua Founders: Rupanshi Agarwal and Bharat Agarwal
Year: July 2019

Qua is an Arabic word that means ‘power’, thus guiding people towards the revival of the ‘Art of Power Dressing’. Its initial collection comprised of trousers, blazers, shirts, and pantsuits, targeting mainly urban working women. Each product is perfectly tailored in high-end quality fabrics like linen, Turkish cotton, wool blends, and viscose, as they are soft-to-touch, breathable, lightweight, comfortable to wear, and biodegradable. All patterns are thoughtfully designed as per the season’s demands and are framed with top-notch silhouettes to suit the modern lifestyles of boss ladies.

QUA Clothing

Inspired by women’s strength and sensibility, Qua takes constant initiative to keep up with the challenging fashion world in terms of price and style.

With the pandemic changing the working routines to ‘work from home,’ Qua immediately adapted to the trend by introducing typical work from home outfits under the ‘co-ords’ category, offering comfortable and formal loungewear for zoom meetings. With the gradual rise in cash flow, Qua also launched its second collection of work-appropriate jewelry and chic dresses with the mission of being a one-stop-shop that caters to all the needs of a modern working woman. Its fast adaptation led to an increase in the number of online orders even during the lockdown period.

This luxury fashion brand has also been endorsed by some inspiring and professionally passionate women like Shereen Bhan, P.V. Sindhu, Gauhar Khan, and Maanvi Gagroo.

Qua further plans to introduce fashion accessories, skirts, footwear, handbags, and one-on-one styling sessions for its customers to help them find appropriate answers to their fashion needs and experiment with them.

Undoubtedly, Qua has emerged as a priceworthy and comfortable fashion brand for modern working women.

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